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 The B2B Connection 

 

Whatever business you are in, we make it our business to provide intelligent insight into your industry or market sector. 

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We provide B2B market research using experienced researchers to deliver qualitative projects amongst business audiences, from SMEs and professionals to directors, senior management and key decision makers.

 

With B2B experience across a wide variety of sectors, our team of professional executive researchers can gather insights from your target business audience.  

 

We establish cooperation from the 'hard to get' people... and we can talk the talk.

Full-Service Qualitative B2B Market Research

UK & International

  • Qualitative research

  • Multi-national coordination

  • Mother-tongue interviewers working in the countries of your choice

  • Let us take care of coordinating the cultural, language and logistical challenges of international research

B2B 

  • B2B respondents are freshly recruited and carefully validated by experienced (and very senior) staff

  • Experienced, skilled executive interviewers

  • We reach the ‘hard to get’ people: directors, senior management, key decision makers

  • Day, evening & weekend capacity 

Services

  • B2B is typically completed via online depth interviews (IDI), flexible to the schedules of senior professionals​

Design

  • Researcher input for research design where needed

  • Design of discussion guide and any additional creative tasks that may bring further insight

  • Piloting  Quant questionnaires

Quality

  • Experienced project management and country managers

  • Experienced moderators/ interviewers

  • Thorough briefings

  • Close control throughout (hands-on management from senior personnel)

  • High quality, accurate deliverables

  • Member of the MRS and AQR

  • Member of ESOMAR, The Global Insights Community

 

Reporting

  • Easy to read commentary

  • Illustrative verbatim

  • Clear visuals

  • Actionable conclusions and recommendations

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WHICH INDUSTRIES?

 ADVERTISING   ARTS   AUTOMOTIVE   BANKS & BUILDING SOCIETIES   BEAUTY  

 BUILDING & CONSTRUCTION   CHARITY   COSMETICS & TOILETRIES   DESIGN  

 DURABLES/WHITE & ELECTRICAL GOODS   ENTERTAINMENT   ENERGY/UTILITIES  

 ENVIRONMENT   EVENTS & CONFERENCES   FINANCE & INVESTMENT   FOOD & DRINKS   FMCG  

 GAMBLING   HEALTHCARE HOME & GARDEN   HR/EMPLOYEE   INSURANCE   INTERNATIONAL  

 INTERNET & SOCIAL MEDIA   IT & TECHNOLOGY   LOGISTICS   MANUFACTURING  

 MEDIA - PRINT/BROADCAST   MEMBERSHIP (LOYALTY)   PR   PUBLIC SECTOR   RETAIL  

 SPORT, FITNESS & LEISURE   TELECOMMS   TOBACCO & E-CIGARETTES   TOOLS & TRADES  

 TRAVEL & TOURISM 

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