The Phone Unit
We work with skilled telephone interviewing teams to speak to the people you need to reach, in households and businesses across the UK. Experienced B2B interviewers make reaching the ‘hard to get’ people look easy and can talk the talk. We can coordinate UK and international calling using mother-tongue interviewers.
UK & International
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Experienced interviewers: consumer and B2B
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Global coverage possible: multi-national coordination with translation(s) as required
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Let us take care of coordinating the cultural, language and logistical challenges of international research
B2B & Consumer
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Experience in a variety of B2B & consumer audiences
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Experienced, skilled executive interviewers
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Day, evening & weekend capacity
Services
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All quantitative (and qualitative) methodologies available
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Telephone interviews (CATI/CAWI)
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Continuous tracking
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Focus group recruitment
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Depth interviews (telephone qual)
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Online set-up and survey hosting
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Mixed methodologies available (qual + quant)
Design
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Researcher input for research design where needed
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Design of questionnaire
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Piloting (Qual or Quant)
Quality
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Experienced project management
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Experienced interviewing teams
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Central briefings
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Close control throughout (hands-on management from senior personnel)
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Random spot checks (supervisory call monitoring / listening)
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Quality control call backs
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High quality, accurate deliverables
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Member of the MRS (the MRS Freephone number is provided to members of the public as needed)
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Member of ESOMAR, The Global Insights Community
Competitive & Timely
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High quality research at competitive prices
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Fast turnaround
Analysis
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Consistency of analysis, care of Plus Four's in-house team 'The Analysis Solution'
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Data entry, coding, tabulations
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Interim data runs available on request
Reporting
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Easy to read commentary
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Illustrative verbatim
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Clear graphs/visuals
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Actionable conclusions and recommendations
WHICH INDUSTRIES?
ADVERTISING ARTS AUTOMOTIVE BANKS & BUILDING SOCIETIES BEAUTY
BUILDING & CONSTRUCTION CHARITY COSMETICS & TOILETRIES DESIGN
DURABLES/WHITE & ELECTRICAL GOODS ENTERTAINMENT ENERGY/UTILITIES
ENVIRONMENT EVENTS & CONFERENCES FINANCE & INVESTMENT FOOD & DRINKS FMCG
GAMBLING HEALTHCARE HOME & GARDEN HR/EMPLOYEE INSURANCE INTERNATIONAL
INTERNET & SOCIAL MEDIA IT & TECHNOLOGY LOGISTICS MANUFACTURING
MEDIA - PRINT/BROADCAST MEMBERSHIP (LOYALTY) PR PUBLIC SECTOR RETAIL
SPORT, FITNESS & LEISURE TELECOMMS TOBACCO & E-CIGARETTES TOOLS & TRADES
TRAVEL & TOURISM